THE CHALLENGES OF ENTREPRENEURSHIP AS AN ECONOMIC FORCE IN RURAL DEVELOPMENT: A CASE STUDY OF KYADDONDO EAST CONSTITUENCY, WAKISO DISTRICT IN UGANDA

Abstract

This paper investigates the challenges related to developing entrepreneurship in rural
areas. It had the specific objectives of: identifying the reasons for promoting
entrepreneurship as a force of economic change in rural areas, analyzing the constraints
involved in creating a conducive environment for rural areas to embrace
entrepreneurship and suggesting solutions to generic constraints that entrepreneurs in
rural areas face. Qualitative and quantitative approaches were used in the study. The
findings pointed to the lack of sufficient education, development financing, market and
clear government policy as key factors that retard rural entrepreneurship. The
conclusion is that to accelerate entrepreneurial orientation in rural areas, it is necessary
to stimulate local entrepreneurial talent through encouraging indigenous entrepreneurs.
This in turn would create jobs and add economic value to regions and add to national
GDP.